BREAKING NEWS!!! - This just in from VOS Media - they will be launching a Ski Show North in Manchester the same weekend as the Birmingham "In The Snow Live" Show - so will exhibitors look to do both shows or decide on exhibiting at one or the other I look forward to hearing your thoughts.
Here is the Press Release in full:
• Ski and Snowboard brand expands to include Ski and Snowboard Show North
• Making snowsports more accessible with free ski and snowboard lessons, expert advice and a great alpine atmosphere with interactive features.
• Providing exhibitors with the opportunity to reach a wider snowsports audience within the UK.
VOS Media announce the launch of Ski and Snowboard Show North at Event City, Manchester; an addition to the Ski and Snowboard brand, which looks set to bring the successful London show to a wider snowsports market within the UK.
A range of interactive features will make for a great day out, including free, expert ski and snowboard tuition for everyone from youngsters trying on their first pair of skis to seasoned riders wanting to pick up a few pointers. Visitors could also get their skates on at the ice skating rink or try their hand at a Winter Olympic sport on the curling lanes. The show will work in partnership with the excellent snow facilities of the Chill Factore to offer visitors an unprecedented, interactive experience.
The World Resorts Village will also feature at the North show and represents a variety of top ski destinations from across the globe, allowing visitors to chat to experts about the best choice in location for them, and to book great value holidays on the spot. Central to this area is the World Resorts Bar where a beer or two can be enjoyed in a chilled après-ski vibe, with huskies to stroke and reindeers to admire; for a more refined taste of the mountains, wine tasting sessions will be on offer.
Damian Norman, MD, VOS Media says: “The recent success of the Ski and Snowboard Show, London, which saw an 11% increase in attendance, coupled with the undeniably strong impact of both our partnership with The Telegraph and our ’10,000 Free Lift Passes’ promotion, has provided the perfect opportunity to further our long-standing aim to support British skiers, by helping to increase accessibility to winter sports. It allowed us to offer free ski lessons and more affordable lift passes to all.
Backed by considerable market research and supported by The Daily Telegraph and Sunday Telegraph, we’re now able to extend this aim even further by creating a brand new, more readily accessible show, especially for the skiers and boarders of the North.”
Other confirmed exhibitors for the show include market-leading retailers Snow+Rock and Ellis Brigham, who see the show as a perfect way to support the retail outlets in the North. Kevin Young, Marketing Director – Snow+Rock, noted that “Having been a long supporter of the Ski and Snowboard Show in London we are delighted to support a northern launch, which we feel can reinforce sales at our Chill Factore store”.
In addition the Ski Club of Great Britain are supportive of the new show. Frank McCusker, Chief Executive Ski Club of Great Britain commented “The Ski Club of Great Britain sees a ski and snowboard show in Manchester as the perfect platform to interact with our members in the North of the country.
VOS Media are offering impressive early bird stand rates from £99 per m2. To discuss exhibiting and sponsorship opportunities contact Nicholas Stanford (0207 370 8543) or Lindsey Guy (0207 370 8512).